The coronavirus (COVID-19) pandemic has greatly affected the art business and shut down art museums and galleries around the globe. No studio visits, no exhibition openings, no art schools, no art fairs. Over the last two months, the world of art has changed a lot indeed. Moreover, the quickly spreading disease has canceled a way of life for most artists, forcing them to go digital entirely. Many creatives are now using Instagram and other platforms to engage people with their art; some go even further, using their art to support the art community. For example, the Barcelona-based sculptor and designer Will Yaya is manufacturing and selling art-inspired scarfs and face masks to help his fellow artists survive in these difficult times of the coronavirus outbreak.
The idea of creating scarfs and face masks with his art printed on 100 cotton fabric came to Will Yaya from the current necessity for all of us to protect ourselves and slow the spread of the destructive disease. While these new creations are, without a doubt, another artistic achievement for the talented artist, they are also his way to support the art community. The fact is that Will Yaya is manufacturing and selling his art-inspired non-surgical face masks and scarfs to help other artists who are now struggling to afford housing, groceries, and art materials to keep creating their art.
Will Yaya is a visual artist, entrepreneur, and designer living and working in Barcelona, Spain. He is known worldwide for his original metal sculptures, colorful paintings, and unique designs for jewelry and fashion accessories. Together with his brother Alexander Yaya, who is also an artist and designer, they own and operate Crisolart Galleries, a contemporary art gallery with locations in Barcelona and New York. Besides, the Yaya brothers publish Artmosphere, an international art magazine that has become an official media partner for SCOPE New York this year.
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