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Audemars Piguet

Since its establishment in Geneva, Jules Audemars and Edward Piguet dedicated themselves to the understanding of the mechanics found in a watch.  Together they founded a company and while Audemars took care of the technical aspects, Piguet was in charge of sales.  Audemars Piguet created the first watch with perpetual calendar, the first with a tourbillon, and the first automatic watch featuring a minute repeater.

When the next generation took over the company, the Audemars Piguet brand produced also watches for women and expanded their market.

One of the collections from Audemars Piguet is the Royal Oak, a sports watch made of steel with materials such as titanium and carbon fiber.  The Royal Oak collection includes a line for women who enjoy wearing a man’s watch.  The Royal Oak Offshore Lady can be color customized and includes a chronograph. The company also has an award winning ultra-slim watch.

During the Swiss watch crisis in the 1970s, Audemars Piguet remained afloat despite the many difficulties, and nowadays it even has a museum that showcases their watch collections. The museum is located at La Chaux de Fonds, former home of Audemars.

Many celebrities enjoy their Audemars Piguet watches, such as Lionel Messi and Arnold Schwarzenegger. The brand even created a T3 collection after the Terminator 3 film, starring Arnold.

Some of the collections produced by Audemars Piguet are Offshore, Royal Oak and Millenary.  And from the names of the collections you can understand one of the motivations of the brand.

Audemars Piguet works with a few non-profit foundations helping to care for the forests.  The brand has also financially supported environmental projects around the world and invests in the education of children to create environmental awareness.

The luxurious materials used by the Audemars Piguet are carefully selected to help watchmakers produce art.  These are some of the best watches out there.

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