One of the basic functions of art is to call long-established rules and canons into question and provide new ground for development. By devoting their time and effort to address social problems, contemporary artists challenge audiences and viewpoints. One look at the conceptual photographs by William Josephs Radford is enough to say that his fine art photography is a striking example of how art should both bewilder and inspire the viewer.

Fine art photography that challenges views

William Josephs Radford (b. 1998) is a Spanish contemporary artist and photographer largely known for his compelling photographic works exploring a variety of important topics. The artist started gaining popularity right after graduation from the University of Gloucestershire. In 2016, he already had his first exhibition that was well received by the audience.

William Josephs Radford’s fine art photography is a unique blend of singular experience and unique techniques that the contemporary artist uses in his work. Light painting, styled hip-firing, and color flash gels are only some of the many tools and photographic techniques implemented by the talented young photographer.

What is even more important is the effect that Radford’s art exerts on people. The entire idea of his photography is to provoke a reaction and make the audience look at things from a different perspective. The artist usually covers different hot topics, including religion, sex, gender identity, and voyeurism. Such a choice is explained by the desire to give a new meaning to art and help it progress further.

If you want to explore William Josephs Radford’s fine art photography more thoroughly, you might want to start with his latest art project, “Character Building,” where the artist revisits his childhood home in Andalucia and decodes past memories. This amazing series of photographs created with an on-camera flash and colored gels offers a subtle atmosphere of nostalgia you are sure to love.